-99 design studio

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BJK Kartal Yuvası

  • Launch Project
    • Backend
    • Design
    • UX

    With a heavily devoted fanbase, Beşiktaş is one of the biggest sports clubs in Turkey. They are always seeking new ways to make visionary moves such as putting together and e-sports squad. To that end, they decided to renew their e-commerce platform “Kartal Yuvası” to make it much more appealing to their fans.

    The brand new “Kartal Yuvası” features not only category based landing pages to improve the overall exclusivity of each product but also a top of the line personalised jersey module that works just as smoothly on mobile as it does on desktop. Product details now offer much more and gives an in-depth, more sophisticated feel. Overall, the user journey and the purchase funnel was designed to favour smoothness.

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-99 design studio